Wednesday, February 3, 2010

Blue suits



Make your first suit a blue suit.

Here's a revolutionary thought for all you budding capitalists (of the venture variety of course), make your first suit a navy blue suit. We know, we know, it sounds crazy, New Zealand men wear black suits first and ask questions later, but spare a second to hear us out.

In any other country of the world, when a young man starts his first job, he'll buy himself a crisp navy blue suit - navy and grey suits are for the office, black suits are reserved for weddings and funerals. In New Zealand however, due to a historical connection with the colour of our rugby players' uniforms, a fashion industry obsessed with black and a fairly conservative outlook on men's dressing, our young men choose black as the primary colour in their suits.

But listen up gentlemen, here are a couple of facts you might not have known. According to our creative director Eddy von Dadelszen, navy blue is not only easier to wear than black, but it suits 90% of skin complexions as opposed to black's 30%. If you work in a sales role - and let's face it, all of us are selling something - you're more likely to close a deal in a navy suit than when you're wearing any other colour. In fact the ultimate salesman's outfit is reputedly a navy suit, white shirt and red tie. Works everytime.

Navy suits give you more options with accessories too. You can wear them with brown shoes to give your look a bit of punch, or black shoes to tone it all down. Navy suits look immaculate with just about every colour of shirt too, and if you're a paler gent, they even do wonders for your skin tone.

So to close, here's our recommendation for you: make your first suit a navy blue suit. You can thank us later.

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